What tech categories does Yoluko detect?

Yoluko detects 24+ technology categories from clinic websites, including practice management systems (PMS/EHR), online booking platforms, payment processors, CRM tools, telehealth platforms, ad pixels (Google, Meta, LinkedIn), form builders, review widgets, analytics tools, live chat, and more. Detection runs via automated website crawling, not self-reported surveys.

How often is the data refreshed?

Yoluko crawls all 85,000+ clinic brands every week. Migration signals, such as PMS switches, new tool installs, and vendor removals, are generated by diffing each week's crawl against the previous one. Clients on a weekly feed receive updated data every Wednesday.

Which countries does Yoluko cover?

Yoluko currently covers Australia (43,000+ clinic locations across all states and territories) and the United Kingdom (70,000+ clinic locations across England), totalling 115,000+ locations and 85,000+ unique clinic brands. The United States and New Zealand are on the roadmap.

What clinic types are included in the dataset?

The dataset covers 900+ clinic types across healthcare, including general practice (GP), dental, physiotherapy, psychology, chiropractic, optometry, podiatry, dermatology, occupational therapy, speech pathology, veterinary clinics, and more. Each location is classified by type from its Google Maps listing.

How does Yoluko detect which software a clinic uses?

Yoluko crawls the public-facing website of each clinic and analyzes the HTML, JavaScript, iframes, and embedded widgets for signatures of known software products. For example, a Cliniko booking widget, a HotDoc iframe, a Stripe checkout script, or a HubSpot tracking pixel. This is passive detection from publicly available data, not scraping login portals or private systems.

Yoluko is used by three main buyer types: (1) Sales teams at healthtech vendors who need qualified lead lists filtered by tech stack and firmographics, (2) investors and analysts sizing healthcare markets or evaluating consolidation trends, and (3) consultants building territory plans or competitive intelligence reports.

SimplyBook Booking Market Share in UK (2026)

Clinics using

109

0.2% of all clinics

Of detected Booking

0.7%

16,494 clinics with Booking

Market rank

#10

Among Booking tools

Total clinics

44,664

Tracked by Yoluko

Booking market share comparison

Top booking platforms by number of clinics detected.

Wix Bookings

5,088 (11.4%)

Cliniko

2,236 (5%)

Exact SOE

896 (2%)

Acuity

820 (1.8%)

Calendly

753 (1.7%)

Fresha

744 (1.7%)

Jane App

453 (1%)

Dentally

345 (0.8%)

Timely

322 (0.7%)

SimplyBook

109 (0.2%)

SimplyBook by clinic type

Which clinic types use SimplyBook the most.

Massage therapist

Sports massage therapist

Clinic

Chiropractor

Alternative medicine practitioner

Pharmacy

Physical Therapy Clinic

Physiotherapist

Travel clinic

Osteopath

Top clinics using SimplyBook

Ranked by Google reviews. Click to view full tech profile.

Frequently asked questions

How many UK clinics use SimplyBook?

109 UK healthcare clinics use SimplyBook as their Booking, representing 0.2% of all clinics tracked by Yoluko.

What is SimplyBook's market share in UK healthcare?

SimplyBook holds a 0.2% market share among all UK clinics. Among clinics with a detectable Booking, its share is higher. Key competitors include Wix Bookings, Cliniko, Exact SOE.

Which UK states have the most SimplyBook users?

SimplyBook adoption varies by region. See the state-by-state breakdown above for detailed numbers.

What are the alternatives to SimplyBook for UK clinics?

The main alternatives to SimplyBook in the UK market include Wix Bookings, Cliniko, Exact SOE. Each has different strengths depending on clinic size and specialty.

How often is SimplyBook market data updated?

Yoluko refreshes its UK clinic technology data weekly. Each clinic's website is re-scanned to detect changes in Booking and other tools.

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